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    <loc>https://www.globalsalesguys.com/word-on-the-street/https/https/wwwlinkedincom/pulse/countercultures-vs-subcultures-chris-booth-qoihe</loc>
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      <image:title>WORD ON THE STREET - Countercultures vs subcultures - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/https/wwwoutsideonlinecom/outdoor-adventure/snow-sports/inside-the-austrian-factory-thats-been-perfecting-skis-for-70-years</loc>
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      <image:title>WORD ON THE STREET - Inside the Austrian Factory That’s Been Perfecting Skis for 70 Years - Make it stand out</image:title>
      <image:caption>(Photo: Atomic)</image:caption>
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      <image:title>WORD ON THE STREET - Inside the Austrian Factory That’s Been Perfecting Skis for 70 Years - Make it stand out</image:title>
      <image:caption>Atomic’s commitment to innovation at the highest level has created a suite of performance-driven designs that benefits everyday skiers as well as legendary pros. (Photo: Atomic)</image:caption>
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      <image:title>WORD ON THE STREET - Inside the Austrian Factory That’s Been Perfecting Skis for 70 Years - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>WORD ON THE STREET - Inside the Austrian Factory That’s Been Perfecting Skis for 70 Years - Make it stand out</image:title>
      <image:caption>With its passion for skiing, Atomic aims to create a better experience for skiers of all skill levels. (Photo: Atomic)</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/ba6f0f9d-b8b1-49e9-9457-d4545eb7e43b/Image+34.jpeg</image:loc>
      <image:title>WORD ON THE STREET - Inside the Austrian Factory That’s Been Perfecting Skis for 70 Years - Make it stand out</image:title>
      <image:caption>In an industry driven by trends, Atomic has carved a different path: innovation informed by heritage, sustainability driven by science, and products that speak to skiing’s future. (Photo: Atomic)</image:caption>
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      <image:title>WORD ON THE STREET - Inside the Austrian Factory That’s Been Perfecting Skis for 70 Years - Make it stand out</image:title>
      <image:caption>Designed in North America and built in Austria, the 96 CTI is a powerful all-mountain ski that can handle every condition.(Photo: Atomic)</image:caption>
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      <image:title>WORD ON THE STREET - Inside the Austrian Factory That’s Been Perfecting Skis for 70 Years - Make it stand out</image:title>
      <image:caption>Proven on the Freeride World Tour, the 115 CTI delivers all-terrain performance with off-piste versatility. (Photo: Atomic)</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/https/wwwlinkedincom/posts/marcel-melzig-a73b2733the-adidas-adizero-franchise-is-exploding-activity-7393195653516087296-htme</loc>
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      <image:title>WORD ON THE STREET - Adidas Adizero Franchise: - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/gearjunkiecom/deals/backcountry-summit-club</loc>
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    <lastmod>2025-12-01</lastmod>
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      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/c043cbc2-5629-4759-98b7-2b5cfc566168/Image+11.jpeg</image:loc>
      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/2cf6d316-9727-4483-8a11-d8b417050d40/Partner_Perks_Icon.jpg</image:loc>
      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/cb33d1c8-68a3-434f-b362-bf575098e2cc/Image+13.jpeg</image:loc>
      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/ff3cc2de-0741-40b1-8667-aebb8e25560d/Image+14.jpeg</image:loc>
      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/ea296e65-cc5d-44c2-b293-dcc335fbb533/Image+15.jpeg</image:loc>
      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/2529e067-10fd-4ecd-8610-aca967490b66/Image+16.jpeg</image:loc>
      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/834365a8-874b-4489-b30a-8ce58659702d/Image+17.jpeg</image:loc>
      <image:title>WORD ON THE STREET - Get the Inside Scoop on Backcountry’s All-New Membership Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/gore-tex-expanding-unique-program-to-bring-winter-sports-to-broader-audience-4pyhf-nr3sl</loc>
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    <lastmod>2025-10-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/70022b1a-763b-42f5-9594-f10660a7465b/Image+2.jpeg</image:loc>
      <image:title>WORD ON THE STREET - EXEC: VF CEO Talks Altra, TNF, Timberland, Vans and the Dickies Sale at Investor Conference - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/57511cc5-bbc0-4209-ba2e-bb423df13628/Image+3.jpeg</image:loc>
      <image:title>WORD ON THE STREET - EXEC: VF CEO Talks Altra, TNF, Timberland, Vans and the Dickies Sale at Investor Conference - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/21f561ac-2033-4c31-8c01-21b56af6f7a6/Image+4.jpeg</image:loc>
      <image:title>WORD ON THE STREET - EXEC: VF CEO Talks Altra, TNF, Timberland, Vans and the Dickies Sale at Investor Conference - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/gore-tex-expanding-unique-program-to-bring-winter-sports-to-broader-audience-4pyhf</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/86c639b7-1302-4cf1-9cf1-09bd44c643e7/Image.jpeg</image:loc>
      <image:title>WORD ON THE STREET - EXEC: REI to Shutter Three Northeast Stores - Make it stand out</image:title>
      <image:caption>REI Co-op has confirmed plans to close its store in Paramus, NJ, in the first quarter of 2026, as well as stores in the SoHo neighborhood of New York City and the city of Boston, in late 2026.</image:caption>
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  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/gore-tex-expanding-unique-program-to-bring-winter-sports-to-broader-audience</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-10</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/6d053247-0c42-4f9c-b26e-0b70067eaebd/Screenshot+2025-01-20+at+11.38.33%E2%80%AFAM.png</image:loc>
      <image:title>WORD ON THE STREET - GORE-TEX Expanding Unique Program To Bring Winter Sports to Broader Audience - Make it stand out</image:title>
      <image:caption>Wachusett Mountain Sean Deleire, 20, of Weymouth was part of a good crowd of skiers and snow boarders for opening day on Thursday. / Allan Jung/ Telegram &amp; Gazette / USA TODAY NETWORK via Imagn Images</image:caption>
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  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/db-bags-investment-from-lvmh-luxury-ventures-fund</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-20</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/6b566e07-14c8-44cc-8eea-a063137d30de/Db_Truls_Richard_1.jpg</image:loc>
      <image:title>WORD ON THE STREET - Db bags investment from LVMH Luxury Ventures Fund - Make it stand out</image:title>
      <image:caption>Truls Brataas, Founder / Richard Collier, CEO</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/gore-tex-outerwear-on-demand-clothing-rental-program-increases-access-for-consumers-through-expansion-to-new-resort-and-retail-partners</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-12-05</lastmod>
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      <image:title>WORD ON THE STREET - GORE-TEX Outerwear On Demand Clothing Rental Program Increases Access For Consumers Through Expansion to New Resort and Retail Partners - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/rent-jackets-and-pants-with-our-new-gore-tex-on-demand-offering</loc>
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    <priority>0.5</priority>
    <lastmod>2024-12-03</lastmod>
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      <image:title>WORD ON THE STREET - Rent Jackets and Pants With Our New ‘Gore-Tex On Demand’ Offering - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/89f703fb-8e15-4248-b988-f7b0d82d6f49/Gore-Tex_Killington_A5A1203.jpg</image:loc>
      <image:title>WORD ON THE STREET - Rent Jackets and Pants With Our New ‘Gore-Tex On Demand’ Offering - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/best-in-show-award-winning-gear-from-the-running-event-2024</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-12-03</lastmod>
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      <image:title>WORD ON THE STREET - Best in Show: Award-Winning Gear From The Running Event 2024 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/b1c3b788-f855-4d78-bf08-daede2959571/Raide-Research-LF_2L-1.jpg</image:loc>
      <image:title>WORD ON THE STREET - Best in Show: Award-Winning Gear From The Running Event 2024 - Make it stand out</image:title>
      <image:caption>Raide Research LF 2L Running Belt Specs Weight: 144g (XS), 150g (S), 156g (M), 162g (L), 166g (XL) Main material: 150 gsm 70D stretch woven w/3mm x 3mm UHMWPE Ripstop Composition: 78% nylon, 6% UHMWPE, 16% Lycra Dimensions: 5" tall in front, 6" tall in back</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/a9e38a02-dfb2-41f8-a4d2-bac5de381dbd/raide-research-lf-2l-running-belt.jpg</image:loc>
      <image:title>WORD ON THE STREET - Best in Show: Award-Winning Gear From The Running Event 2024 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/b6d57396-c454-405c-b20b-3cc0a7f62bf9/speedland-RX-FPY-2-1.jpg</image:loc>
      <image:title>WORD ON THE STREET - Best in Show: Award-Winning Gear From The Running Event 2024 - Make it stand out</image:title>
      <image:caption>Speedland RX:FPY Specs Weight (M 9): 8 oz. / 226 g (8.4 oz. w/plate) Stack: 40mm heel / 33mm toe Lacing: BOA Li2 Fit System Materials: Spacer mesh / knit upper; uncompressed SCF external midsole; blended SCF internal midsole; thin web scratch rubber; removable carbon plate system Price: $299 w/Removable Carbon Plate Available: 2/1/25 (mid-April delivery)</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/2b9d55a0-6856-4044-9a32-a9b114ffbe36/x-bionic-trail-system.jpg</image:loc>
      <image:title>WORD ON THE STREET - Best in Show: Award-Winning Gear From The Running Event 2024 - Make it stand out</image:title>
      <image:caption>X-Bionic TerraSkin X00/C Specs Weight: 11.25 oz./319g (M 9) Stack: 31 heel, 26 toe Lug height: 3.7mm Midsole: High-rebound EVA Outsole: Vibram Megagrip Price: $300</image:caption>
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  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/marco-odermatt-is-setting-additional-courses-for-the-future-off-the-slopes</loc>
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    <lastmod>2024-11-04</lastmod>
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      <image:title>WORD ON THE STREET - Marco Odermatt is setting additional courses for the future off the slopes. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>WORD ON THE STREET - Marco Odermatt is setting additional courses for the future off the slopes. - Make it stand out</image:title>
      <image:caption>Photo by: X-BIONIC</image:caption>
    </image:image>
    <image:image>
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      <image:title>WORD ON THE STREET - Marco Odermatt is setting additional courses for the future off the slopes. - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <lastmod>2024-10-29</lastmod>
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      <image:title>WORD ON THE STREET - Hoka Reaches $2 Billion Yearly Sales Milestone as Company Execs Focus on International Growth - Make it stand out</image:title>
      <image:caption>CREDIT: Courtesy of Hoka</image:caption>
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      <image:caption>Photo: Mons Royale</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/nike</loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>The Norda 005 trail running super shoe. CREDIT: Courtesy of L'éloi for Norda</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2024-08-27</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>New Grassroots Outdoor Alliance Board Chair Maile Spung and Vice Chair Charlie Wise. Photo courtesy of GOA. Grassroots Outdoor Alliance (GOA) elected a new roster of officers at the June Connect Show and brought on three new board members, according to a news release. The new officers are: Board Chair Maile Spung, who owns Ute Mountaineer and Neptune Mountaineering in Aspen and Boulder, Colorado. Spung has worked in the outdoor industry for 20 years, beginning at her father’s shop, the Ute Mountaineer, in Aspen, when she was a teenager. She was also an outdoor guide in Washington, Alaska, and South America, and in 2021, she acquired Neptune Mountaineering in Boulder and merged it with Ute. Vice Chair Charlie Wise, who co-owns The Mountaineer in Keene Valley, New York. Wise became a business owner after almost 25 years in software, greentech, and utility scale renewable energy consulting. Treasurer Tracy Mayer, who owns Backcountry North in Traverse City, Michigan. After finishing her law degree and briefly practicing law, Mayer’s dad convinced her to join his independent outdoor specialty sales agency that he established in 1978. In 2000, Mayer and her husband Stephen bought Backcountry North from its founders. She was also GOA’s board chair for the last two years. Secretary Becky Williams, the co-founder of Pack &amp; Paddle in Lafayette, Louisiana. Becky has spent the majority of her career in the outdoor industry as a principal with Pack &amp; Paddle, working in vision, buying and accounting. She and her husband John sold Pack &amp; Paddle in 2023. GOA’s three new board members are: Chris Gerston, the co-owner of Backcountry Essentials in Bellingham, Washington, which he started with his wife Erica in 2006. Formerly a mental health counselor, Gerston helps people get outside to recharge mentally and focus on their goals. Ross Harris, the co-owner of The Bear Mountain in Waco, Texas. Ross and his wife Beth bought The Bear Mountain in 2018 after working in outdoor and cycling retail. Mark Anderson, the co-owner of Eagle Eye Outfitters in Dothan, Alabama. Mark and his partner Susan co-founded Eagle Eye Outfitters in 1999, and advocate for environmental stewardship and community. These new board members join existing members Carolyn Crook, owner of Pack Rat Outdoor Center in Fayetteville, Arkansas, and Tina Miller, the co-owner of Walkabout Outfitter. The next Grassroots Outdoor Alliance Connect show will take place in Kansas City, Missouri from Nov. 11 to 14.</image:caption>
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    <lastmod>2024-09-03</lastmod>
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      <image:caption>Yeti will launch food storage containers and organizers this year that are compatible with the brand's coolers. Photo by K.A for stock.adobe.com</image:caption>
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      <image:caption>Arc’teryx opened 13 new stores in the quarter, including two in Paris in time for the Olympics, bringing the total to 125. Photo by Robert for stock.adobe.com.</image:caption>
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      <image:caption>Jack Wolfskin wound its U.S. business down in the spring of 2024. Photo by Dennis for stock.adobe.com.</image:caption>
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    <lastmod>2024-08-15</lastmod>
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      <image:caption>An Adidas storefront in New York. CEO Bjørn Gulden said the company is sharing product with wholesale partners in tandem with its DTC channels. Cara Salpini for Retail Dive</image:caption>
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      <image:caption>Photo © Agence Zoom</image:caption>
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      <image:caption>Vans' new storytelling campaign highlights people who push the limits, in skateboarding and elsewhere. CREDIT: ANTHONY ACOSTA</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Salomon S/Pro Supra Boot with BOA H+i1 system. Photo courtesy of BOA.</image:caption>
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      <image:caption>Chris Speyer, senior vice president and chief merchandising officer at REI, speaks at the Sea Otter Classic Summit in Monterey, California on April 19, 2023. Courtesy of Sea Otter Classic</image:caption>
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      <image:caption>The consumer trends panel: Chris Speyer, Senior Vice President for REI, Elysa Walk, Chief Business Officer for Burton Snowboards, Chris Walton, Co-CEO and Founder of Omni Talk, Anne Mezzenga, Co-CEO and Founder of Omni Talk, and Erik Saltvold, Owner and Founder of Erik’s Bike Shop</image:caption>
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      <image:caption>Photo courtesy of Vista Outdoor</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>PC: Daniel Warberg, Houdini (inhouse)</image:caption>
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      <image:caption>Photo Credit: Perly</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Author testing the Fusion down hoodie.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Photo courtesy Visit Utah</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/outdoor-sports-apparel-market-expected-to-reach-17154-million-by-the-end-of-2018-2025</loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/the-2022-mens-health-outdoor-awards</loc>
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    <lastmod>2022-06-28</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656448884002-N7Y2FCVVEB0VYLZ7H6OO/OBJ-50-2022-1.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656448890357-68WLVUXOW83R7JL39L48/1-8.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656448902175-SN73GHCZQI8GZT0DPLTL/NEMO_FORTE_MENS_35_MAIN_GILLS-OPEN_bjk-scaled-e1655926819401.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656448916092-0EKFCPDR6OTDWW34PCV9/2896222034_bjk-scaled.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656449197745-81GXQS199AKSNVOTI9YP/Crown3-71_bjk-scaled-e1655926846947.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656449216550-FU9Y3KG2VNLK4WYV8ESN/Oboz_Katabatic_Womens_Mid_Mineral_bjk.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656449229836-F3MLC4HNL7BA4UYY9VDG/Alpacka-Raft-Refuge-Sierra-Red-Web-Size_bjk.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656449257707-9TG4ZO0PEZQ9Z1E6V8XC/evo-down-1_bjk.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656449492507-4B39TWKKAI6XU8WKL3NT/Copy-of-ARTILECT_Exposure_Hoodie_Men_Blue_Steel_Black_bjk.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656449503391-XG956HJ4QNU58N7W8MPC/Copy-of-Major-blue_main_bjk.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1656449509873-8FRPG03RU0D27EL2Q8PY/Copy-of-Milo-The-Action-Communicator_bjk.jpg</image:loc>
      <image:title>WORD ON THE STREET - Next Season’s Hottest Outdoor Gear - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/mondelz-international-buys-clif-bar-amp-company-for-29-billion</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-06-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655925543183-WDOEHW6BG3JF95S6I5JD/Clif.jpg</image:loc>
      <image:title>WORD ON THE STREET - Mondelēz International Buys CLIF Bar &amp;amp; Company for $2.9 Billion - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/outdoor-industry-sales-ahead-19-percent</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-06-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655742396891-G9EB1M4XAMSFBE3PV9OV/124023324_10158819938079872_4694074431327749983_n-1280x640.jpg</image:loc>
      <image:title>WORD ON THE STREET - Outdoor Industry Sales Ahead 19 Percent - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/215-million-households-to-camp-over-fourth-of-july</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-06-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655742211016-TMB7TC875TAAZG1ECD5O/layoutkoa.jpg</image:loc>
      <image:title>WORD ON THE STREET - 21.5 Million Households to Camp Over Fourth of July - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/todays-hot-athletic-and-outdoor-brands</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-06-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655741733501-SEU5QVGAVHRRCT7HEW03/layoutt-5.jpg</image:loc>
      <image:title>WORD ON THE STREET - Today’s “Hot” Athletic and Outdoor Brands - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/moonbikes-on-the-rise</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-06-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655391156955-4PU7TZR8NYYPAKVXKIFR/nicolas-muron-moonbikes.jpg</image:loc>
      <image:title>WORD ON THE STREET - MoonBikes on the Rise - Make it stand out</image:title>
      <image:caption>Nicolas Muron, founder of MoonBikes.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/db-catching-up-with-chris-burkard</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-06-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655390821673-0QW9ELRNLXTK79EJJUZW/Frame_908_1800x.jpg</image:loc>
      <image:title>WORD ON THE STREET - Db - Catching up with Chris Burkard - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655390847596-68S844ZPQQ2LYJQH6JSK/Frame_907_8a59620c-3df2-4517-82e5-02cea5b597b0_1024x1024.jpg</image:loc>
      <image:title>WORD ON THE STREET - Db - Catching up with Chris Burkard - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655390885439-UQRX69XOESUET3AAL5BG/Frame_910_1024x1024.jpg</image:loc>
      <image:title>WORD ON THE STREET - Db - Catching up with Chris Burkard - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655390915164-33K38A7MO0IUWKUVQU9G/Frame_909_1024x1024.jpg</image:loc>
      <image:title>WORD ON THE STREET - Db - Catching up with Chris Burkard - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/evo-hotel-first-of-its-kind-opens-in-salt-lake-city</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-06-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655390172986-P099UGX3IWKSIG16X9S8/Evo1.jpg</image:loc>
      <image:title>WORD ON THE STREET - Evo Hotel, First of Its Kind, Opens in Salt Lake City - Make it stand out</image:title>
      <image:caption>Photo: evo Hotel</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655390200647-4N8S9QCSW3K1456WXVSI/Evo2.jpg</image:loc>
      <image:title>WORD ON THE STREET - Evo Hotel, First of Its Kind, Opens in Salt Lake City - Make it stand out</image:title>
      <image:caption>Photo: All Together Skateparks</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655390237346-5XHO9EUZNF08CGJ0FGXM/Evo3.jpg</image:loc>
      <image:title>WORD ON THE STREET - Evo Hotel, First of Its Kind, Opens in Salt Lake City - Make it stand out</image:title>
      <image:caption>Photo: evo Hotel</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1655390268665-YHL2T2ZQ45BP0XVAULBS/Evo4.jpg</image:loc>
      <image:title>WORD ON THE STREET - Evo Hotel, First of Its Kind, Opens in Salt Lake City - Make it stand out</image:title>
      <image:caption>Photo: evo Hotel</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/inside-vejas-direct-supplier-model-and-repairs-push</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1654026823386-OKMIK41ZPNNLUARFF23T/veja-voguebus-camilla-coutinho-apr-21-story-inline-4.jpg</image:loc>
      <image:title>WORD ON THE STREET - Inside Veja's Direct Supplier Model and Repairs Push - Make it stand out</image:title>
      <image:caption>PC: Vogue - Camilla Coutinho</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1654026359500-XJ5SW0NESO3W3KDS83PI/veja-voguebus-camilla-coutinho-apr-21-story-inline-2.jpg</image:loc>
      <image:title>WORD ON THE STREET - Inside Veja's Direct Supplier Model and Repairs Push - Make it stand out</image:title>
      <image:caption>PC: Vogue - Camilla Coutinho</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1654026444500-ODUDDNBW9SELKL5H6PDG/Screen+Shot+2022-05-31+at+1.47.02+PM.png</image:loc>
      <image:title>WORD ON THE STREET - Inside Veja's Direct Supplier Model and Repairs Push - Make it stand out</image:title>
      <image:caption>PC: Veja</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1654026934591-XG7OTRNQK61AVOTL79DI/veja-voguebus-camilla-coutinho-apr-21-story-inline-4.jpg</image:loc>
      <image:title>WORD ON THE STREET - Inside Veja's Direct Supplier Model and Repairs Push - Make it stand out</image:title>
      <image:caption>PC: Vogue - Camilla Coutinho - Forest where the wild rubber trees grow and are tapped</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1654026729644-4QEHGRT8HJSX89RUDDOP/veja-voguebus-ory-minie-apr-21-story-inline-1.jpg</image:loc>
      <image:title>WORD ON THE STREET - Inside Veja's Direct Supplier Model and Repairs Push - Make it stand out</image:title>
      <image:caption>PC: Ory Minie - Veja x Darwin repair and recycling center in France.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/swedish-eyewear-brand-spektrum-receives-big-investment</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1654025467705-BR6T61PL67F2RTFA9EQ2/Spektrum-eyewear-founders-800x450.jpg</image:loc>
      <image:title>WORD ON THE STREET - SWEDISH EYEWEAR BRAND SPEKTRUM RECEIVES BIG INVESTMENT - Make it stand out</image:title>
      <image:caption>PC: Boardsport Source</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1654025484755-0L3JSXHTUHCNUHJ93O99/Spektrum-eyewear-action-shot.jpg</image:loc>
      <image:title>WORD ON THE STREET - SWEDISH EYEWEAR BRAND SPEKTRUM RECEIVES BIG INVESTMENT - Make it stand out</image:title>
      <image:caption>PC: Boardsport Source</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1654025536862-M3PEDWHYOY8VGGJF2VT7/Spektrum-kids.jpg</image:loc>
      <image:title>WORD ON THE STREET - SWEDISH EYEWEAR BRAND SPEKTRUM RECEIVES BIG INVESTMENT - Make it stand out</image:title>
      <image:caption>PC: Boardsport Source</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/target-shares-sink-25-due-to-high-costs-amp-inventory-woes</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1654024889401-ZXSSMXY0ZG4HGKM12KUQ/ABV_header.jpg</image:loc>
      <image:title>WORD ON THE STREET - Target Shares Sink 25% - High Costs &amp;amp; Inventory Woes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1654024807216-9YRSU5OGWZVD1HFAWZG0/5fd795d59cf1420018d2f2eb.jpg</image:loc>
      <image:title>WORD ON THE STREET - Target Shares Sink 25% - High Costs &amp;amp; Inventory Woes - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/marketing-advice-from-db-follow-up-every-lead</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1653334922729-X08FQTOTLNCJC739W13A/Frame_55_1800x.jpg</image:loc>
      <image:title>WORD ON THE STREET - Marketing Advice from Db - Follow Up Every Lead - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/marcelo-partners-with-db-for-second-travel-collection</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1652145843378-YSYHTCZYICTIXL42FWPA/marcelo-1-min.jpeg</image:loc>
      <image:title>WORD ON THE STREET - Marcelo Partners With DB For Second Travel Collection - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1652145159266-6MWVBWNK8KGMQK0D9ND6/marcelo-3-min.jpg</image:loc>
      <image:title>WORD ON THE STREET - Marcelo Partners With DB For Second Travel Collection - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1652145226088-MDESJTJ6Q3P50IGAJXCR/marcelo-2-min.jpg</image:loc>
      <image:title>WORD ON THE STREET - Marcelo Partners With DB For Second Travel Collection - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/the-direct-to-consumer-craze-is-slamming-into-reality</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1652142878502-H4YRGLMTPJZ30VPSHC0Z/allbirds_seattle-13.jpg</image:loc>
      <image:title>WORD ON THE STREET - The direct-to-consumer craze is slamming into reality - Make it stand out</image:title>
      <image:caption>PC: Seattleite</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/rei-co-op-hits-37-billion-in-sales-in-2021-up-36-compared-to-2020</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1652141325354-7LK0C5DOK087APB0H09E/rei-co-op-washington-dc.jpg</image:loc>
      <image:title>WORD ON THE STREET - REI Co-op Hits $3.7 Billion in Sales in 2021, Up 36% Compared to 2020 - Make it stand out</image:title>
      <image:caption>The REI flagship store in Washington, D.C. | PC: REI</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/a-burlington-entrepreneur-plans-to-launch-an-amazon-rival-with-a-buy-local-mission</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-05-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1652140832150-NJU6XBFQ9P45A9IS49T8/business2-1-e0d4ff745b570426.jpg</image:loc>
      <image:title>WORD ON THE STREET - A Burlington Entrepreneur Plans to Launch an Amazon Rival With a Buy-Local Mission - Make it stand out</image:title>
      <image:caption>Bill Calfee</image:caption>
    </image:image>
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      <image:title>WORD ON THE STREET - Gear Review: Db Bags Djärv 3-4 Surfboard Coffin - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>WORD ON THE STREET - Spring Summer ‘22 Trend Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>WORD ON THE STREET - Spring Summer ‘22 Trend Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/a-reckoning-the-direct-to-consumer-craze-is-slamming-into-reality</loc>
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      <image:title>WORD ON THE STREET - Outdoor Gear Retailer Evo Opening Brick-And-Mortar Experiential Locations - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>WORD ON THE STREET - Outdoor Gear Retailer Evo Opening Brick-And-Mortar Experiential Locations - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>WORD ON THE STREET - Outdoor Gear Retailer Evo Opening Brick-And-Mortar Experiential Locations - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>WORD ON THE STREET - Outdoor Gear Retailer Evo Opening Brick-And-Mortar Experiential Locations - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>WORD ON THE STREET - Outdoor Gear Retailer Evo Opening Brick-And-Mortar Experiential Locations - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/why-women-are-the-fastest-growing-segment-of-the-population-who-hunt</loc>
    <changefreq>monthly</changefreq>
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    <lastmod>2022-03-04</lastmod>
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      <image:caption>SHANNON HONL</image:caption>
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      <image:caption>COURTESY OF CAROLINE RATHER</image:caption>
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      <image:caption>DORSEY PICTURES</image:caption>
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      <image:title>WORD ON THE STREET - Why Women Are The Fastest Growing Segment Of The Population Who Hunt - Make it stand out</image:title>
      <image:caption>COURTESY OF CAROLINE RATHER</image:caption>
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      <image:title>WORD ON THE STREET - Why Women Are The Fastest Growing Segment Of The Population Who Hunt - Make it stand out</image:title>
      <image:caption>DORSEY PICTURES</image:caption>
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    <lastmod>2022-03-02</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2022-02-28</lastmod>
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      <image:title>WORD ON THE STREET - Evo spends $17.5 million on land for new Seattle development project - Make it stand out</image:title>
      <image:caption>Following the continued growth of its retail business, evo plans to turn a full city block in Seattle into a mixed-use development combining retail, restaurants, experiences, and more.</image:caption>
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      <image:caption>PC: evo</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/fsn-capital-and-verdane-agree-investment-in-active-brands-to-support-new-phase-of-growth</loc>
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    <lastmod>2022-02-28</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/the-big-snow-show-2022-roundup</loc>
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    <lastmod>2022-02-23</lastmod>
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      <image:caption>A renewed focus on interpersonal connection defined an Outdoor Retailer Snow Show that overcame global challenges.</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/what-happens-when-wildfire-devastates-a-ski-resort-the-industry-is-watching-sierra-at-tahoe-to-find-out</loc>
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    <lastmod>2022-02-21</lastmod>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>A hardy group of Sierra-at-Tahoe employees engage in a tug of war with a communications cable being restrung on the fire-damaged Grandview Express ski lift, Friday, Feb. 11, 2022, in Twin Bridges, Calif. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Katie Hunter holds the end of a damaged ski lift haul rope, Friday, Feb. 11, 2022, at Sierra-at-Tahoe ski resort in Twin Bridges, Calif. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Against charred trees, crews work on the Grandview Express chair lift, Friday, Feb. 11, 2022, at Sierra-at-Tahoe in Twin Bridges, Calif., repairing damage from last summer’s Caldor Fire. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Cabins burn on the north side of Highway 50 near Sierra-at-Tahoe in Twin Bridges, Calif., as the Caldor Fire explodes Sunday, Aug. 29, 2021. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Replacement utility poles for Caldor Fire damage remediation are loaded onto a truck by a contractor staging in the Sierra-at-Tahoe parking lot, Friday, Feb. 11, 2022, in Twin Bridges, Calif. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>David Schlosser, owner of the general store in Strawberry, Calif., drives a vintage VW bus out of his garage, Friday, Feb. 11, 2022. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Paul Beran, director of mountain operations at Sierra-At-Tahoe, explains the challenges of reopening the ski resort damaged in last year’s Caldor Fire, Friday, Feb. 11, 2022, in Twin Bridges, Calif. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>A hardy group of Sierra-at-Tahoe employees engage in a tug of war with a communications cable being restrung on the fire-damaged Grandview Express ski lift, Friday, Feb. 11, 2022, in Twin Bridges, Calif. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Northward view on Echo Summit as the glow from the Caldor Fire hangs over the Tahoe basin, Sunday, Aug. 29, 2021. (Karl Mondon/Bay Area News Group)</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1645465884286-L96L5EDDY5IQW541JFMM/SJM-L-SATAHOE-02XX-25.jpg</image:loc>
      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>TWIN BRIDGES, CALIFORNIA – FEBRUARY 11: Through trees scorched by last summer’s Caldor Fire, Lake Tahoe glistens in a view from Highway 50 on Echo Summit, Friday, Feb. 11, 2022. The Caldor became just the second fire known to have crossed the Sierra Nevada mountain range. (Karl Mondon/Bay Area News Group)</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1645466074657-B28HZU8P0SGHHPOVTW6L/SJM-L-CALDOR-0830-14.jpg</image:loc>
      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>The Caldor Fire glows to the north of a backfire operation that helped save the General Store in Strawberry, Calif., Saturday, Aug. 28, 2021. (Karl Mondon/Bay Area News Group)</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1645466117315-NLLW7G72KLPWZHK6MMNO/SJM-L-SATAHOE-02XX-21.jpg</image:loc>
      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>David Schlosser, owner of the general store in Strawberry, thanks firefighters for saving his building from the Caldor Fire, Friday, Feb. 11, 2022. (Karl Mondon/Bay Area News Group)</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1645466159404-RU1HO1GZFZIMYLEBWKCO/SJM-Z-CALDOR-1215-2.jpg</image:loc>
      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>A tree burns near Sierra-at-Tahoe, Monday, Aug. 30, 2021, after the Caldor Fire tore through Twin Bridges on Highway 50. (Karl Mondon/Bay Area News Group)</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1645466280760-SXC8VPXBBMQVOFFA5ZOO/SJM-L-SATAHOE-02XX-33.jpg</image:loc>
      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Trees killed in the Caldor Fire are stacked in a blackened forest on the road to Sierra-at-Tahoe ski resort in Twin Bridges, Calif., Friday, Feb. 11, 2022. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>A firefighter strike team drives on Highway 50 as the Caldor Fire races towards Sierra-at-Tahoe in Twin Bridges, Calif., Sunday , Aug. 29, 2021. (Karl Mondon/Bay Area News Group)</image:caption>
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    <image:image>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Highway 50 traffic passes a stand of trees killed in last summer’s Caldor Fire, Friday, Feb. 12, 2022, in Twin Bridges, Calif. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Sierra-at-Tahoe snow making machines are redirected toward buildings as the Caldor Fire approaches, Sunday, Aug. 29, 2021. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Replacement utility poles for Caldor Fire damage remediation are loaded onto a truck by a contractor staging in the Sierra-at-Tahoe parking lot, Friday, Feb. 11, 2022, in Twin Bridges, Calif. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Gridlock on Highway 50 through South Lake Tahoe, Calif., after mandatory Caldor Fire evacuation orders were issued, Monday, Aug. 30, 2021. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:title>WORD ON THE STREET - What happens when wildfire devastates a ski resort? The industry is watching Sierra-at-Tahoe to find out - Make it stand out</image:title>
      <image:caption>Skiers trudge across Highway 50 toward Heavenly Valley in South Lake Tahoe, Calif., Friday, Feb. 12, 2022, more than a month since the last snowfall. (Karl Mondon/Bay Area News Group)</image:caption>
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      <image:caption>Chona Kasinger for The New York Times.</image:caption>
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      <image:title>WORD ON THE STREET - Here’s How Climate Change and Covid Are Transforming Skiing - Make it stand out</image:title>
      <image:caption>The climbing skins that Ms. Backstrom attaches to the underside of her skis for traction when skiing uphill. Credit Chona Kasinger for The New York Times.</image:caption>
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      <image:title>WORD ON THE STREET - Here’s How Climate Change and Covid Are Transforming Skiing - Make it stand out</image:title>
      <image:caption>Uphill skiers at Stevens Pass in December. Credit Chona Kasinger for The New York Times.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/uphilling-ski-resorts-embrace-big-new-trend</loc>
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    <lastmod>2022-02-14</lastmod>
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      <image:title>WORD ON THE STREET - Picture Organic Clothing Now Available at Saks Fifth Avenue</image:title>
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    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-11-09</lastmod>
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      <image:title>WORD ON THE STREET - A near death experience of skiing industry under the epidemic situation疫情之下，滑雪产业的一次濒死体验 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>WORD ON THE STREET - A near death experience of skiing industry under the epidemic situation疫情之下，滑雪产业的一次濒死体验 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1636498537393-E0NW7LCTQ9H578WZRXDH/1587869231071.jpg</image:loc>
      <image:title>WORD ON THE STREET - A near death experience of skiing industry under the epidemic situation疫情之下，滑雪产业的一次濒死体验 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1636498581413-QEEUQSCHBGQNSZJ60RRW/1587869706413.jpg</image:loc>
      <image:title>WORD ON THE STREET - A near death experience of skiing industry under the epidemic situation疫情之下，滑雪产业的一次濒死体验 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1636498647600-EWUSBXQ86HK4HIPDUCW7/1587869891040.jpg</image:loc>
      <image:title>WORD ON THE STREET - A near death experience of skiing industry under the epidemic situation疫情之下，滑雪产业的一次濒死体验 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1636498694794-VU8H2B4TVZY44FXTD3F8/1587869955708.jpg</image:loc>
      <image:title>WORD ON THE STREET - A near death experience of skiing industry under the epidemic situation疫情之下，滑雪产业的一次濒死体验 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1636498777927-AEPN9J3RW815EK2BN87Z/1587870152112.jpg</image:loc>
      <image:title>WORD ON THE STREET - A near death experience of skiing industry under the epidemic situation疫情之下，滑雪产业的一次濒死体验 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1636498821064-V56QW1MHPVAXIR6BJ6G4/1587870451735.jpg</image:loc>
      <image:title>WORD ON THE STREET - A near death experience of skiing industry under the epidemic situation疫情之下，滑雪产业的一次濒死体验 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/learning-to-ski-in-a-country-of-beginners</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-11-09</lastmod>
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      <image:title>WORD ON THE STREET - Learning to Ski in a Country of Beginners - Make it stand out</image:title>
      <image:caption>A trip to Wanlong resort reveals the reality behind the slogan “Three Hundred Million People Enter the Ice and Snow.” Illustration by Ping Zhu</image:caption>
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      <image:title>WORD ON THE STREET - Learning to Ski in a Country of Beginners - Make it stand out</image:title>
      <image:caption>“I packed only the essentials.” Cartoon by Amy Hwang</image:caption>
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    <image:image>
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      <image:title>WORD ON THE STREET - Learning to Ski in a Country of Beginners - Make it stand out</image:title>
      <image:caption>“Whenever I feel the need to procrastinate, I just eat something instead.” Cartoon by Drew Panckeri</image:caption>
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      <image:title>WORD ON THE STREET - Learning to Ski in a Country of Beginners - Make it stand out</image:title>
      <image:caption>“I’ve decided to go to law school, become a lawyer, then quickly realize it wasn’t what I wanted.” Cartoon by Julia Suits</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/the-new-ski-jacket-made-from-sugarcane</loc>
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    <lastmod>2021-11-09</lastmod>
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      <image:title>WORD ON THE STREET - The New Ski Jacket Made From Sugarcane - Make it stand out</image:title>
      <image:caption>Picture Organic Clothing’s Expedition line. PC: Picture Organic Clothing via Facebook</image:caption>
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      <image:title>WORD ON THE STREET - The New Ski Jacket Made From Sugarcane - Make it stand out</image:title>
      <image:caption>Picture Organic Clothing’s piece from their Expedition line. PC: Picture Organic Clothing via Facebook</image:caption>
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      <image:title>WORD ON THE STREET - The New Ski Jacket Made From Sugarcane - Make it stand out</image:title>
      <image:caption>Picture Organic Clothing’s piece from their Expedition line. PC: Picture Organic Clothing via Facebook</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/is-dtc-more-profitable-for-brands-than-wholesale</loc>
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    <lastmod>2021-11-02</lastmod>
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      <image:caption>Photo courtesy Nike/Business Of Fashion</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/rental-is-a-new-frontier-for-the-great-outdoors</loc>
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    <lastmod>2021-11-01</lastmod>
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      <image:caption>Courtesy Photo The outdoor industry is expanding on its rental model for a new reason: Sustainability</image:caption>
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    <lastmod>2021-11-01</lastmod>
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      <image:caption>48/596 Courtesy Image</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/snow-peak-rethinks-the-traditional-campground-with-25-acre-campfield-concept</loc>
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    <lastmod>2021-10-27</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>WORD ON THE STREET - Snow Peak rethinks the traditional campground with 25-acre ‘Campfield’ concept - Make it stand out</image:title>
      <image:caption>Snow Peak’s Long Beach Campfield will be based on similar concepts the company operates in Japan. Photo: Courtesy</image:caption>
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      <image:title>WORD ON THE STREET - Snow Peak rethinks the traditional campground with 25-acre ‘Campfield’ concept - Make it stand out</image:title>
      <image:caption>Even though it will be operated by a brand, Campfield will still have the traditional feel of a typical Forest Service property, company leaders say. Photo: Courtesy</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/artilect-and-nuyarn-mark-a-new-level-of-material-and-design-collaboration</loc>
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    <lastmod>2021-10-27</lastmod>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/the-best-insulated-and-sustainable-wetsuits-for-surfing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-10-27</lastmod>
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      <image:title>WORD ON THE STREET - The Best Insulated and Sustainable Wetsuits for Surfing - Make it stand out</image:title>
      <image:caption>Chris Wellhausen The latest mid-thickness wetsuits bring the heat to insulate frigid surf sessions—and light your carbon footprint too.</image:caption>
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      <image:caption>Courtesy Image</image:caption>
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      <image:caption>Courtesy Image</image:caption>
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      <image:title>WORD ON THE STREET - The Best Insulated and Sustainable Wetsuits for Surfing - Make it stand out</image:title>
      <image:caption>Courtesy Image</image:caption>
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      <image:title>WORD ON THE STREET - The Best Insulated and Sustainable Wetsuits for Surfing - Make it stand out</image:title>
      <image:caption>Courtesy Image</image:caption>
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      <image:caption>Courtesy Image</image:caption>
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    <lastmod>2021-10-27</lastmod>
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      <image:title>WORD ON THE STREET - Craig Anderson Joins Scandinavian Luggage Brand Db - Make it stand out</image:title>
      <image:caption>"How many boards can you pack in this thing?" Photo: Nathan Henshaw</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1635370422328-0FXF3436A880AHM2E8RT/image.png</image:loc>
      <image:title>WORD ON THE STREET - Craig Anderson Joins Scandinavian Luggage Brand Db - Make it stand out</image:title>
      <image:caption>Not just a board bag, but an impromptu bench for passing those interminable airport hours. Photo: Nathan Henshaw</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1635370580785-3Z7RRSTUEMC1930EGY5W/image.png</image:loc>
      <image:title>WORD ON THE STREET - Craig Anderson Joins Scandinavian Luggage Brand Db - Make it stand out</image:title>
      <image:caption>The pandemic was tough for pro surfers. Lucky for Craig, Australia is packing. Photo: Nathan Henshaw</image:caption>
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      <image:caption>To travel light is to travel happy. Photo: Nathan Henshaw</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Picture Co-Founder Julien Durant (center) working hard. Photo: Courtesy of Picture</image:caption>
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      <image:caption>The Shelter boardbag is a breeze to carry. Photo: Db</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>The popularity of being outdoors has helped business at REI.</image:caption>
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      <image:caption>Carhartt’s Yukon Extremes collection is designed for bitter cold.</image:caption>
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      <image:caption>A men’s ’93 jean from Levi’s.</image:caption>
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      <image:caption>The Flight Vectiv is a new trail running shoe being introduced this month by The North Face. Ivey Photograhy Studio</image:caption>
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      <image:caption>Dickies has been a popular choice for essential workers.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1616525613138-WOQ9TXWOVKJER1MXJ4UM/image.png</image:loc>
      <image:title>WORD ON THE STREET - Full-throttle electric snow bikes quietly tear up Alpine powder</image:title>
      <image:caption>MoonBikes plans to launch a preorder campaign in January MoonBikes</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1616525660032-NDR6BCZS20FFTGQF9AQP/image.png</image:loc>
      <image:title>WORD ON THE STREET - Full-throttle electric snow bikes quietly tear up Alpine powder</image:title>
      <image:caption>Unlike other motorized snow bikes that are motor bikes with conversion kits, the MoonBike was designed from the ground-up as a snow bike MoonBikes</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1616525710284-KT2HHQ6ZN64NGVX62EKL/image.png</image:loc>
      <image:title>WORD ON THE STREET - Full-throttle electric snow bikes quietly tear up Alpine powder</image:title>
      <image:caption>The light, sleek construction of the MoonBike makes for quick, nimble handling MoonBikes</image:caption>
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  <url>
    <loc>https://www.globalsalesguys.com/word-on-the-street/backcountry-skiing-reaching-record-levels-nearly-tripling-signups-for-avalanche-safety-classes</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-07-26</lastmod>
    <image:image>
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      <image:title>WORD ON THE STREET - Backcountry skiing reaching “record” levels, nearly tripling signups for avalanche safety classes</image:title>
      <image:caption>The beauty and solitude of backcountry skiing can be overwhelming, as shown here in Summit County at Mayflower Gulch, but users need to educate themselves in the ways of avalanche dynamics and risk assessment. (John Meyer, The Denver Post)</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1616525030054-RIWIPYH5ZKKS5ROOFJ56/image.png</image:loc>
      <image:title>WORD ON THE STREET - Backcountry skiing reaching “record” levels, nearly tripling signups for avalanche safety classes</image:title>
      <image:caption>Chris Michalowski, a program director at Snow Mountain Ranch nordic center in Granby, demonstrates the use of probe poles and shovels when searching for avalanche victims in a basic backcountry skiing class for beginners in 2017. (John Meyer, Denver Post file)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1616525078041-FL3NN0LDIX85K2B16UDZ/image.png</image:loc>
      <image:title>WORD ON THE STREET - Backcountry skiing reaching “record” levels, nearly tripling signups for avalanche safety classes</image:title>
      <image:caption>The solitude and serenity found in backcountry skiing are good for the soul, as shown here in the backcountry between Vail Pass and the Vail ski area, but to do it safely, users need to educate themselves about avalanche terrain avoidance. (John Meyer, The Denver Post)</image:caption>
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    <lastmod>2021-07-26</lastmod>
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    <lastmod>2021-07-26</lastmod>
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      <image:title>WORD ON THE STREET - New Action/Outdoor Brand ARTILECT Melds Art and Intelligence for Next Generation Performance Apparel</image:title>
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      <image:title>WORD ON THE STREET - New Action/Outdoor Brand ARTILECT Melds Art and Intelligence for Next Generation Performance Apparel</image:title>
      <image:caption>Artist Evan Hecox - https://www.evanhecox.com</image:caption>
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    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-07-26</lastmod>
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      <image:title>WORD ON THE STREET - Supplies of backcountry skis are disappearing, the latest COVID-caused retail disruption</image:title>
      <image:caption>Nordic ski boots are on display at S&amp;W Sports. Some skiing equipment may be harder to come by this year.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1616542389805-WJVEMJCMVHS2CTKY8GJO/image.png</image:loc>
      <image:title>WORD ON THE STREET - Supplies of backcountry skis are disappearing, the latest COVID-caused retail disruption</image:title>
      <image:caption>S&amp;W Sports employee Dom Repucci adjusts the small quantity of nordic skis left on the racks at S&amp;W Sports on Nov. 20. ALLIE ST PETER—Monitor Staff</image:caption>
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    <image:image>
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      <image:title>WORD ON THE STREET - Supplies of backcountry skis are disappearing, the latest COVID-caused retail disruption</image:title>
      <image:caption>S&amp;W Sports employee Peter Ellinwood making alterations to a pair of ski boots. ALLIE ST PETER / Monitor Staff</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/backcountry-skiing-a-beginners-guide-to-the-sport-of-covid-winter</loc>
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    <lastmod>2021-07-26</lastmod>
    <image:image>
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      <image:title>WORD ON THE STREET - Backcountry Skiing: A Beginner’s Guide to the Sport of Covid Winter</image:title>
      <image:caption>SKIN UP, SCHUSS DOWN Vermont’s Green Mountains and the expansive backcountry terrain accessible from Bolton Valley Resort. PHOTO:MATT TESTA/BOLTON VALLEY RESORT</image:caption>
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      <image:title>WORD ON THE STREET - Backcountry Skiing: A Beginner’s Guide to the Sport of Covid Winter</image:title>
      <image:caption>A visitor at Bluebird Backcountry near a mid-mountain warming hut. PHOTO:SCOTT CODY</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1616542759709-RZA3SYBN6TXJVDZSBJGN/image.png</image:loc>
      <image:title>WORD ON THE STREET - Backcountry Skiing: A Beginner’s Guide to the Sport of Covid Winter</image:title>
      <image:caption>ICE PACK Colorado Mountain School, near Estes Park, offers introductory guide-led backcountry courses in Hidden Valley. PHOTO:COLORADO MOUNTAIN SCHOOL</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/inside-look-the-future-of-specialty-ski-retailers</loc>
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    <lastmod>2021-07-26</lastmod>
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    <changefreq>monthly</changefreq>
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    <lastmod>2021-07-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600c47753c156d341b526002/1616598704224-G5940H9UFZCRB1OPUL0S/image.png</image:loc>
      <image:title>WORD ON THE STREET - Ski Manufacturers Optimistic for Winter Despite Corona</image:title>
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      <image:title>WORD ON THE STREET - Ski Manufacturers Optimistic for Winter Despite Corona</image:title>
      <image:caption>ISPO Award</image:caption>
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    <image:image>
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      <image:title>WORD ON THE STREET - Ski Manufacturers Optimistic for Winter Despite Corona</image:title>
      <image:caption>Daniel Meyer is Brand Manager Atomic EMEA Central at Atomic. Image credit: Atomic</image:caption>
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      <image:title>WORD ON THE STREET - Ski Manufacturers Optimistic for Winter Despite Corona</image:title>
      <image:caption>Victor Adler from Haglöfs. Image credit: Haglöfs</image:caption>
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      <image:title>WORD ON THE STREET - Ski Manufacturers Optimistic for Winter Despite Corona</image:title>
      <image:caption>ASMAS President Peter Bruggmann Image credit: ASMAS</image:caption>
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      <image:title>WORD ON THE STREET - Ski Manufacturers Optimistic for Winter Despite Corona</image:title>
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    <lastmod>2021-07-26</lastmod>
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    <lastmod>2021-07-26</lastmod>
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      <image:title>WORD ON THE STREET - REI Action Sports Leader on Early Snow Trends, Navigating the Pandemic</image:title>
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      <image:title>WORD ON THE STREET - REI Action Sports Leader on Early Snow Trends, Navigating the Pandemic</image:title>
      <image:caption>Ben Johns, REI GMM of Action Sports – Photo courtesy of REI</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/farmers-almanac-predicts-a-snowy-winter-for-parts-of-colorado</loc>
    <changefreq>monthly</changefreq>
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    <lastmod>2021-07-26</lastmod>
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      <image:title>WORD ON THE STREET - Farmers' Almanac predicts a snowy winter for parts of Colorado</image:title>
      <image:caption>Photo Credit: S_Laitinen (iStock)</image:caption>
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    <loc>https://www.globalsalesguys.com/word-on-the-street/letter-from-vail-resorts-ceo-on-202021-winter-operating-plan</loc>
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    <lastmod>2021-07-26</lastmod>
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    <loc>https://www.globalsalesguys.com/contact</loc>
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