Tag Archive

More consumers than ever want retailers to personalize service

Published on October 9, 2018 By kelly simmons

Dive Brief: As shopping becomes more ubiquitous through online, mobile and brick-and-mortar channels, retailers need to become more trusted advisors to their customers and more capable of providing them with personalized, immersive shopping experiences, according to new research from Accenture and the Retail Industry Leaders Association (RILA). The research found that 63% of consumers surveyed are interested […]

J. Crew launches third-party marketplace

Published on September 19, 2018 By kelly simmons

Dive Brief: J. Crew is selling some accessories, footwear and lingerie using a marketplace approach — having the brands drop-ship the items directly to customers. The debut of J. Crew Marketplace was first noted by Business Insider, which confirmed the company soft launched the platform this spring. The retailer takes the orders and payment and provides […]

The Path to $5 Billion: Vans Unveils Roadmap For Lofty Goal

Published on September 18, 2018 By kelly simmons

The numbers that the Vans leadership presented at Wednesday morning’s investor meeting in Costa Mesa, CA, were staggering relative to the company’s current financial snapshot of $3 billion in annual revenue for fiscal 2018. The footwear and apparel brand expects to generate compounded annual growth rate (CAGR) of 10 percent to 12 percent each year […]

Why brands quickly changed their minds about selling on Walmart.com

Published on September 15, 2018 By kelly simmons

Outdoor industry leaders shine a light on the crux of the issue—that selling on the “cheapest retailer’s” website changes consumer’s perception of brands, putting specialty retailers at risk. It’s safe to say American shoppers don’t go to Walmart looking for top-of-the line backpacks, winter expedition apparel, and mountaineering gear. But the big box discounter challenged […]

See you in November!

Published on September 2, 2018 By kelly simmons

The new Outdoor Retailer show schedule should pay big dividends to both brands and retailers. For the first time in Outdoor Retailer Show history, the industry will rally together in November for a chance to discover new products before committing dollars. And Show Director Marisa Nicholson is excited. “Retailers will be able to see product in the […]