Sales / Marketing Stories

US proposes 25% tariff on China-made e-bikes

Posted by on June 21, 2018 at 11:56 am

The industry is scrambling after the Trump administration includes e-bikes on its list of proposed tariffs. WASHINGTON (BRAIN) — The U.S. bike industry has been drafted into the trade war between China and the U.S. Chinese-made e-bikes, which include bikes sold by Trek, Giant, Raleigh Electric, Pedego and other brands, would be subject to a […]

Grassroots Outdoor Alliance announces nominees for 2018 awards

Posted by on May 24, 2018 at 3:15 pm

Grassroots’ coveted awards recognize the great work of outdoor retailers and vendors   A Grassroots Outdoor Alliance award is a very big deal. The group, which is a consortium of 64 independent outdoor specialty retailers and 68 vendor partners, represents the best of specialty retail. The awards, which will be given out on June 13, 2018 on […]

Helly Hansen CEO Discusses Sale To Canadian Tire

Posted by on May 14, 2018 at 2:01 pm

Helly Hansen is being sold to Canadian Tire Corp. for about $771 million in a deal announced early Thursday, but don’t look for sweeping changes at the iconic Norwegian outdoor brand. The company will maintain the same leadership structure, Oslo headquarters, channel strategy and retail partners—even though Helly Hansen’s new owner operates the Sport Chek line of […]

Picture Organic Clothing may have just made the eco-friendliest wetsuit

Posted by on May 10, 2018 at 4:30 pm

If you’re looking to be one with the ocean on your next scuba, snorkeling, or just general aqua-based excursion, you may consider getting a wetsuit that doesn’t negatively impact your watery environment — at any stage of its life. Here to help you do that is a new piece of technology from Picture Organic Clothing. It’s being […]

The Rise of Brick and Mortar

Posted by on May 1, 2018 at 10:20 am

Macy’s CEO Terry Lundgren has referred to old-fashioned brick and mortar stores as “the new black” for retail. At first glance, this remark seems anachronistic, even contradictory; after all, how could traditional retail venues suddenly become “stylish?” The answer lies in the supposed dominance of e-commerce, and the revelation of this retail bogeyman as a […]